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DBA · Strategy & Innovation Specialization

DB-FPX8720: Strategic Digital Transformation

A specialization course in the Strategy and Innovation track where you analyze the literature on digital transformation, evaluate competitive strategies in digitized markets, and create abbreviated proposals addressing problems within digital ecosystems.

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DB-FPX8720 picks up where DB-FPX8710 left off and narrows the lens to strategic digital transformation specifically. You investigate frameworks and tools for leading in digital business environments, evaluate how organizations respond to digital disruption, and create abbreviated proposals grounded in real digital ecosystem problems. The course also introduces research techniques relevant to project planning for digital change management. This guide covers the assessments and where academic support for DB-FPX8720 fits.

Course Overview

Strategic Digital Transformation asks you to analyze the literature within the strategic concepts surrounding digital transformation. You investigate unique frameworks and tools proven to assist in creating a strategic, competitive plan for successfully leading in the digital business marketplace. You also create abbreviated proposals based on problems found within a variety of digital ecosystems to conceptualize valid and meaningful project ideas, and identify how research techniques fit into project planning and managing for digital change. The prerequisite is DB-FPX8710.

Key Assessments

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Common Challenges in This Course

The HBR article proposal trips up many students because the format demands a practitioner-facing argument, not the academic voice used elsewhere in the DBA. You need to translate scholarly evidence into a clear, action-oriented narrative. On the literature analysis, a frequent mistake is treating "digital transformation" as a monolithic concept rather than distinguishing between specific frameworks (platform strategy, digital maturity models, disruptive innovation). The project development assessment requires realistic scope, and students who pick overly broad topics like "digital transformation in healthcare" struggle to demonstrate feasibility.

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DB-FPX8720 FAQ

What's the prerequisite for this course?

DB-FPX8710 (Strategy and Innovation: Theorizing, Crafting, Executing). The gap-in-practice work from that course feeds directly into the digital transformation focus here.

Does the HBR proposal need to be publishable quality?

It's an abbreviated proposal, not a full article. The rubric evaluates your ability to frame a scholarly argument in a practitioner-accessible format, not produce a submission-ready manuscript.

Can I use the same topic from DB-FPX8710?

Yes, and it's often strategic to do so since the digital transformation lens refines your earlier gap-in-practice work into a more specific project direction.

What digital transformation frameworks are expected?

Most rubrics accept any recognized framework (Westerman's digital maturity model, Rogers' digital transformation playbook, Christensen's disruption theory) as long as it's applied consistently with evidence.

How does this connect to the seminar courses?

The project ideas developed here carry forward into DB-FPX8740 (topic development) and DB-FPX8750 (literature review), where they become your formal doctoral project proposal.